NATIONAL FOOD SAFETY EDUCATION MONTHSM 2004 TRAINING & PROMOTION GUIDE NOW AVAILABLE ONLINE
May 14, 2004
Web site will be live and accessible at this year's National Restaurant Association Restaurant, Hotel-Motel Show
(Chicago, Ill.) The National Restaurant Association Educational Foundation (NRAEF) announced today that the materials for the 2004 National Food Safety Education MonthSM (NFSEM) campaign, "Be aware when you prepare," are now accessible on the NRAEF Web site at www.nraef.org/nfsem. Visitors to the National Restaurant Association/NRAEF booth (#6300) at the 2004 National Restaurant Association Restaurant, Hotel-Motel Show, held at McCormick Place in Chicago, May 22-25, will be able to view the NFSEM Web pages, which contain all the weekly activities, promotional materials and back-of-the-house posters in a downloadable format.
"We are excited to offer the training and promotional materials exclusively online this year," said Mary M. Adolf, president and chief operating officer of the NRAEF. Having the materials online is an efficient and effective way for industry professionals to engage employees in educational activities related to this year's theme, which highlights the procedures necessary for preparing food safely, underscoring the restaurant industry's longtime commitment to food safety and professionalism."
Each year, the NRAEF's International Food Safety Council supplies the restaurant-and-foodservice industry with weekly training activities and promotional pieces to help industry professionals take part in this national awareness campaign. The 2004 Web pages contain all the weekly activities and promotional materials in an easy-to-use downloadable format.
"Being able to access all National Food Safety Education Month materials online gives restaurant-and-foodservice professionals an easy way to spread the word about their ongoing commitment to serving food safely to their customers," said John Farquharson, FMP, president of the NRAEF's International Food Safety Council. "This year's activities have been designed to take less time with more visual examples of what to do to ensure food is prepared properly."
Restaurant-and-foodservice professionals will also be able to download activities in Spanish and obtain additional tips related to this year's theme from some of the International Food Safety Council sponsor companies. When visiting the NRAEF Web site, viewers will be able to see what companies have done in past years.
The National Food Safety Education Month logo, which will also be available to download at www.nraef.org/nfsem, can be used by the industry, during the month of September, on fax sheets, menus, promotional materials and other collateral.
Created by the NRAEF's International Food Safety Council, the 10th annual, month-long campaign focuses on the importance of food safety education for the restaurant and foodservice industry and raises awareness of the industry's commitment to food safety.
For more information on how to get involved in National Food Safety Education Month, visit booth #6300 and the NRAEF's Web site at www.nraef.org/nfsem to download this year's artwork and Training and Promotional Guides from the past four years. Or, contact the NRAEF at (312) 715-1010, ext. 712.
Celebrating its 85th year, the Association's annual Restaurant, Hotel-Motel Show is the largest single gathering of restaurant, foodservice and lodging professionals in North and South America. As the industry's premier business venue, it offers attendees the best opportunities of the year for networking and exploring new trends, as well as industry insight on myriad key issues via seminars and special events. The Show will be held May 22-25, 2004, at McCormick Place in Chicago, Ill. Each year, the Show attracts more than 1,950 exhibiting companies and 70,000+ attendees and visitors from all 50 states and 90+ countries. For the latest information, please visit the Show Web site at www.restaurant.org/show.
The National Restaurant Association Educational Foundation (NRAEF) is a not-for-profit organization dedicated to fulfilling the educational mission of the National Restaurant Association. As the nation's largest private sector employer, the restaurant and foodservice industry is the cornerstone of the American economy, of career-and-employment opportunities, and of local communities. Focusing on three key strategies of risk management, recruitment, and retention, the NRAEF is the premier provider of educational resources, materials, and programs, which address attracting, developing and retaining the industry's workforce. Sales from all NRAEF products and services benefit the industry by directly supporting the NRAEF's educational initiatives. For more information on the NRAEF, visit www.nraef.org.
The National Restaurant Association Educational Foundation's International Food Safety Council is an initiative focused on heightening the awareness of the importance of food safety education. Founding Sponsors: American Egg Board, Cattlemen's Beef Board and National Cattlemen's Beef Association (CBB/NCBA), ECOLAB, Inc., FoodHandler Inc., Heinz North America, San Jamar, SYSCO Corporation, Tyson Foods, Inc. Campaign Sponsors: Bunzl Distribution, Inc., Cargill, Inc., Colgate-Palmolive Company, Cooper-Atkins Corporation, Farquharson Enterprises, Ltd., Jones Dairy Farm, Monsanto Company, North American Association of Food Equipment Manufacturers, Orkin Commercial, Produce Marketing Association (PMA), The Procter & Gamble Company, UBF Foodsolutions, U.S. Foodservice.